Business Development Director

Tasks

• Identify new opportunities and prospects, organize meetings, and present the value proposition.
• Generate qualified leads through targeted campaigns (emailing, social media, cold calling).
• Meet and exceed monthly, quarterly, and annual lead generation goals.
• Manage prospect databases for lead generation campaigns.
• Collaborate with internal teams to create marketing content.
• Use a CRM to execute and track lead generation campaigns.
• Qualify inbound leads from the website, trade shows, and marketing campaigns.
• Participate in strategic initiatives within the organization.
• Stay informed on trends in the Canadian IT market.
• Represent the company as a brand ambassador.
• Perform other related tasks.
• If you are ready to take on new challenges, we would like to meet you!

Advantages

• Full benefits package.
• Hybrid work model.
• Stimulating work environment.
• Training/Coaching.
• Office and off-site activities (Christmas party, BBQ, family day (bouncy castle), happy hours).

Job requirements

• Bilingual in French and English (oral and written) for effective communication with franchises across Canada.
• Minimum 2 years of experience in lead generation, business development, field sales, or account-based marketing.
• College or university degree in business, marketing, or a related field (an asset).
• Experience and knowledge of the IT industry (a major asset).
• Experience with CRM automation tools and Sales Navigator.
• Proficiency in office tools (Outlook, Word, Excel, PowerPoint), CRM, collaboration tools, and social media (LinkedIn, YouTube, Twitter).
• Availability for occasional travel, primarily within Canada.

Desired profile

• Commercial and marketing mindset, excellent interpersonal skills, and team-oriented in a dynamic environment.
• Strong communication and presentation skills, comfortable engaging with business owners by phone or video conference.
• Strong listening, research, and organizational skills, able to create compelling messages and content that inspire confidence and drive action.
• Self-sufficient and disciplined.